Life & Comfort

Life & Comfort

Postal: 55,000

Volume: 55,000

Life & Comfort is a new catalogue from the founders of Temps L.  Temps L have identified their customers who are over 60 years of age and are active mail order buyers.  The Life and Comfort product range is focused on feeling great naturally.  The product categories available through their 48 page catalogue include Beauty, Personal Care, Mobility and products to make life easier around the home. As customers are recruited from Temps L there is a cross-over between the two brands of approximately 70%.  Regular catalogue mailings with prices of products ranging from £5 to £90. With regular mailings to both customers and prospects via direct mail and third party inserts making this an extremely mail order responsive file which is added to and updated monthly.

65% Female / 35% Male. 80% retired and 100% over the age of 60.  Over 80% home-ownership.  Hobbies and Interests include shopping by catalogue, charities (40% donors/voluntary workers) healthy living (21% health foods, 29% slimming and fitness), gardening, motoring, competitions, collectibles, wildlife / environmental, grandchildren and pets.

Ideal for Charity and Environmental Appeals, Health Related Products and Publications, Children's Merchandise (for grandchildren), Books, Music and Video/DVD Clubs, Competitions/Lottery, Foreign Holiday Offers, Gardening and Motoring Products, Financial, Medical and Insurance Offers.

Base Rental.

Postal Addresses: £110/000

Selections.

Recency: £10/000

Gender: £10/000

Geography: £10/000

Order Value: £10/000

Product Type: £10/000

Multi Buyer: £10/000

Pay Type: £10/000

Delivery Format Cost.

Run on Charge: £10/000

Mailsort: £5/000

Email Delivery: £35/000

CD ROM: £45/000

Order Terms

5,000 records, available for one time
rental only unless otherwise agreed

All rentals are seeded

Sample mailing piece required prior to 
ordering data

List Warranty No: 002584

 

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Kent, DA12 1NJ
Fax: 01474 535661
info@uklps.co.uk
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