Mail Order Discount Club Buyers

Mail Order Discount Club Buyers

Postal: 140,000

Volume: 140,000

The Mail Order Discount Club is a membership-based retail, catalogue and travel scheme. Customers who have already made a purchase are up-sold to a membership club subject to an annual membership fee of £69.

Travel offers are fulfilled by well known tour operators (such as Going Places) and the retail offer partner list reads like a whose who of the High Street. (Thresher’s Wines, Virgin Records, House of Fraser, Ernest Jones et al.) Catalogues packed with enticing new offers are distributed monthly to a growing army.
 
Not only are these members mail order buyers but they have joined the scheme at an additional cost of £69 making this database extremely responsive to mail order offers and incentives.

Regular users of this database are; charities, mail order, health insurance, book clubs and games of chance.

The profile reveals 54% female, 46% males, 70% are home owners and 80% are married or cohabiting, nearly all pay by credit card.

 

Base Rental.

Postal Addresses: £105/000

Selections.

Recency: £10/000

Gender: £10/000

Geography: £10/000

Order Value: £10/000

Product Type: £10/000

Multi Buyer: £10/000

Pay Type: £10/000

Delivery Format Cost.

Run on Charge: £10/000

Mailsort: £5/000

Email Delivery: £35/000

CD ROM: £45/000

Order Terms

5,000 records, available for time one
rental only unless otherwise agreed.

All data supplies are seeded

Mailing piece required prior to ordering data

List Warranty No: 003263

99% Named individuals at Home Addresses, MPS, GONEAWAY, DECEASE cleaned, this data has been collected and is maintained in accordance with the Data Protection Act 1988

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